The Adidas Pulseboost HD features a QR code on the tongue that links to a Spotify playlist. Just scan the code with your mobile device to unlock it and... | By The
Ranveer Singh scans QR for FIFA World Cup in new Adidas ad, Marketing & Advertising News, ET BrandEquity
![Solereview on Twitter: "Question for anybody who knows: What is the 2D code format used on the adidas tongue label (bottom left)? This is not QR, Datamatrix, PDF417, or EZcode. https://t.co/JuJSTXVe8A" / Solereview on Twitter: "Question for anybody who knows: What is the 2D code format used on the adidas tongue label (bottom left)? This is not QR, Datamatrix, PDF417, or EZcode. https://t.co/JuJSTXVe8A" /](https://pbs.twimg.com/media/DO5Q5QRV4AAWXE9.jpg)